This Mom Is Going Places: Media Kit

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Searching for a Family Travel & Lifestyle Blogger to collaborate with? We are This Mom Is Going Places and here is our Media Kit!

ABOUT THE BLOG

This Mom Is Going Places is a Family Travel & Lifestyle blog aimed to encourage families to spend quality time together, whether it is traveling and exploring the world or discovering fun places in town. I help moms during their decision-making process by sharing tips, overviews and ideas.

Topics included:

Family Travel: Cool destinations, great hotels, fun attractions & more.
Family-Friendly Restaurants: Foodie experiences worth trying and recommending.
Military Perks: Freebies and discounts for our men and women in uniform and their families.

ABOUT ME

My name is Alexandra Michelle, a Latina mom to two girls ages 6 and 8, and wife to a retired US ARMY captain. We are based in Greater Tampa Area, Florida.

I have a B.A. in Public Communications, 20+ years of experience in Brand Management & Digital Marketing, and I’m also fully bilingual in English and Spanish.

My motto is: have work-life balance, invest in experiences and enjoy life to the fullest.

When not at work you can find me traveling with my family, visiting trendy restaurants, attending local events, or meeting and engaging with other mamas online.

I have always loved to travel and discovering new places. So far I have visited 18 countries, and 61 cities… and counting, hence the name of my blog.

MY AUDIENCE

My followers are moms looking for resources – information, inspiration, and honest opinions. I strive to provide them with what they need to make the best decisions for their families, especially when it comes to family-friendly traveling and activities.

STATISTICS

11.1 K

1.4 K

1.3 K

1.1 K

+800

LOCATION: Around 60% of my followers are located in the United States and its territories. The other 40% is located in the United Kingdom, Canada, and Australia.
GENDER: 94% of my followers are women.
AGE RANGE: 80% of my audience is comprised by mothers 25-44 who are decision makers at home.

DID YOU KNOW?

56% of American moms feel marketers don’t understand them.
Nowadays mothers are not just connected, they’re forming a global online community that’s only getting bigger.
Close to half of all U.S. moms consider social recommendations to be an influential channel.

Source: GlobalWebIndex

LET’S WORK TOGETHER!

Email: ThisMomIsGoingPlaces@gmail.com